Evaluation Question Four

Who would be the audience for your media product?

Our target audience, males aged between 15-30 years old. This is why the certification of our film is going to be 15. We will not change the certification to ensure our full target market will be watching the film.
As stated in my research and planning, I discussed that I would be using the uses and gratification model. The means that the audience is active instead of passive, in the Hypodermic needle theory.